Baked sweet potatoes are one of the charms of Fall.
Japanese eat baked sweet potatoes all year round.

These days sweet potatoes are readily available at supermarkets and convenience stores. Japanese people are so fond of baked sweet potato that baked sweet potatoes, which sell for 200 yen each, top annual sales with around 13 million sold yearly.

Buying sweet potatoes at a convenience store or supermarket is nice, but why not try a more interesting way of buying them that has become rare in recent times?
Sweet potato vendor trucks are totally unique.
The most notable characteristic is the loudspeaker that echoes througout the town. With a voice that seems like it could be heard even from a great distance, the sweet potato vendor makes their presence known. With this charming voice they travel across town in a small truck loaded with cargo beds full of sweet potatoes, attracting customers of all ages.

Recently, sticky, sweet potatoes are more popular than the fluffy, flaky ones. Enjoying sweet potatoes as a kind of sweet has become a trend.
You are sure to hear the voice of the sweet potato vender somewhere around town! Track them down and get yourself a sweet potato!